Coforge (NSE: COFORGE), a global digital services provider, in collaboration with HFS Research, has unveiled a new report titled “Break Free from GenAI Pilot Purgatory”. This research highlights why many enterprises remain stuck in GenAI pilot programs and provides a structured approach for scaling AI solutions effectively.

Key Findings:

🔹 Over 60% of enterprises are trapped in pilot-phase AI projects, unable to transition to real-world deployment.
🔹 Organizations failing to scale GenAI risk falling behind competitors who are leveraging AI for efficiencies, innovation, and revenue growth.
🔹 The research identifies seven major roadblocks to AI scalability, including Demo Delusion, Data Dysfunction, Innovation Inertia, and Talent Treadmill.

Four-Stage Approach to Scaling AI:

✅ Opportunity Identification – Align AI initiatives with business goals for real-world impact.
✅ Prototyping for Proof of Value – Develop targeted prototypes to validate AI’s business potential.
✅ Scaling with Precision – Implement strong governance, infrastructure, and integration strategies.
✅ Sustaining Value – Continuously optimize AI models and expand use cases for long-term impact.

Expert Insights:

Phil Fersht, CEO & Chief Analyst, HFS Research, stated,
“The widening gap between AI leaders and laggards is not just about technology—it’s about survival. Enterprises must treat GenAI as a core business imperative, not just an experiment.”

Vikrant Karnik, EVP, Coforge, emphasized,
“Our report provides enterprises with a clear roadmap to break free from ‘pilot purgatory’ and drive AI-led transformation at scale.”

With this blueprint, Coforge and HFS Research aim to help enterprises navigate the AI adoption curve and unlock AI-driven growth and innovation.

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